This avatar was designed for personal use. The design originates from my love for photography, which is why I chose a camera image. I selected a camera picture and traced it in Illustrator to create a line art image. I placed my logo in the center and slightly altered the size of the K in the middle so that the complete image showed. I kept the avatar black and white to coordinate with my logo and branding.

Branding project design. Create a unique Pet Store and design a logo and brand for the business. My Pet store named Majestic Mutts, is a studio and boutique for unique custom clothing for pets in addition to a photography studio for a one of a kind pet experience. The Logo is done in royal blue with a yellow crown. The colors were chosen to be bold and not look too girly like many pet boutiques tend to be. I have 2 different options. One is more clean looking and the other more bold with blue color. They can be intermixed as well.

Final design for a personal branding project for class. The logo is a clean simple design done in black and white Using my initial K. The rest of the design was done in black and white as well to continue the clean look. Being that the brand is for both my graphic design and photography, I wanted a simple classic looking design

Still trying to decide… I like the logo in blue with a yellow crown. Does it look better alone? Or being the ‘majestic’ name is the royal seal style more fitting?

In looking at designs to post for my award winning design critique for the week, I was looking for something related to identity and branding. This example caught my attention with the use of the bright blue along with the black and white. The look is clean and crisp as well as a unique logo where the symbol can stand alone or be used with the text. This example was found in GD USA 2010 graphic design awards.

Came across this design in GD USA November/December 2010 issue. pg 111 in the section for Calendar design. Just thought it was worthy of sharing as an award winning design :)

The final image for my Project #2 Profile spread done in Adobe InDesign. I’ve lightened the green color used for the head and subheads and made a few minor corrections to details as well as adjusting the feather gradient on the borders of pages 4 and 5. The article is borrowed filler content.

This award winning design is a great example of branding. The simple leaf shape logo is used as an image on some packaging and as the cutouts in the design on others. The packaging comes in many colors yet still keeps the look of the brand consistent.  The use of a variety of shades of one color adds interest to each package. The overall design provides a modern yet natural feel. The design was done by Big Fish Design.